Cracker Barrel’s Deep Ties to DEI and LGBT Agenda

Conservative activist Robby Starbuck — who has developed a reputation for exposing embrace of left-wing ideologies at major companies — posted a blistering takedown of the restaurant chain Cracker Barrel as the company is reeling over a wildly unpopular rebrand.

Starbuck, who has gotten a number of companies, including John Deere, Harley Davidson, Tractor Supply and more to abandon left-wing ideologies with his reports, described Cracker Barrel’s logo makeover as going from “old American nostalgia” to something “cold, dead, lifeless and modern” in a 15-minute video takedown:

Cracker Barrel has been one of the most loved brands in America for decades… That changed this week with a logo redesign that infuriated the public but… the problem goes MUCH deeper than a logo.

@CrackerBarrel has gone fully woke and now it’s time to expose everything.

Here’s the highlights you need to know:

• Cracker Barrel has funded "all ages" Pride events for many years like Nashville Pride and Third River City Pride.

• Cracker Barrel worked with the far left HRC organization and reportedly sponsored HRC events for 10 years. They even brought an HRC representative to their Tennessee HQ to do a pronoun and transgenderism training. We’ve included photos of this in the video. As a reminder, the HRC supports child sex changes and men in women’s bathrooms. They work to normalize/legalize both things and they work to force transgenderism in the workplace.

• Cracker Barrel worked with a group called Conexión Américas as part of their DEI efforts. This group helps illegal immigrants, providing them lawyers and the executive director opposes President Trump’s deportations.

• Cracker Barrel sponsored the Out & Equal LGBTQ Workplace Advocate Conference and presented a workshop on how Cracker Barrel has made progress supporting LGBTQ+ causes. This group works to push sexual topics and pronouns into the workplace.

• Cracker Barrel was awarded Out & Equal’s 2018 top LGBT ERG group award and they won the Nashville LGBT Chamber of Commerce "Corporate Diversity" award.

• CB created a special "diverse" suppliers program focused on increasing "diversity" among suppliers. To most people this just reads as: less white people.

• Had Coming out day pamphlets passed out at their TN headquarters as well as pamphlets about supporting "LGBTQ YOUTH" and creating "Safe Zones" at work, free from "heterosexist or cwordgendered comments and actions" (X will downrank my post if I spell that word out). If you said anything activists would describe as "heterosexist" then you were told that you’d be "educated" by their LGBT office group.

• CB has had multiple DEI focused employees and had CB employees attend DEI roundtables.

• CB had pride flags at their corporate office.

• CB promoted the Stonewall riot to employees and on their website despite the fact that the Stonewall Inn was reportedly owned by the mafia, rife with drug dealing and also the site of teen "prostitution" for older men.

• Had a Cracker Barrel employee on the HRC’s business advisory council.

• Has ERG groups in the office that are divided by race and sexual preferences.

• A total commitment to DEI policies.

• CB has had MANY activist employees driving this far left policy agenda, including a head of training + management, top execs and a board of directors member who owns a DEI consulting firm.